Senior Marketing And Communications Manager

Detalles de la oferta

.Senior Marketing and Communications ManagerThe Amazon MENAT Cross-Channel and Category Marketing (XCM) team is looking for a results-oriented, creative, and digitally savvy consumer marketing leader to lead the planning and execution of our brand communication in Turkey. The Senior Brand and Communications Manager will be responsible for building a world-class, customer-centric brand via consumer research, brand health tracking, creative/communication execution, and measurement.Reporting to the MENAT Head of XCM, she/he will work within the MENA marketing team with frequent engagement with world-wide and emerging markets marketing and measurement teams, as well as our local category teams, to build a strong, locally relevant brand via effective and efficient marketing campaigns (heavy emphasis on digital channels). She/he will be responsible for building and executing the brand framework (and associated categories) and developing and executing integrated marketing campaigns (brand and demand driving) across ATL and digital platforms by briefing the in-house creative department and reviewing all marketing works between external advertising/creative vendors and internal brand teams – ensuring a cohesive brand proposition is presented to our customers in Turkey.She/he will have excellent verbal and written communication skills in both Turkish and English, deep digital marketing expertise across top channels, and will be expected to present to senior leadership regularly. The successful candidate will be entrepreneurial, innovative, with a creative streak, and excel at "thinking big," while also recognizing the need to coordinate his or her activities within the structure of a large, fast-moving company. Defining and implementing long term brand strategies based on trends and competitive analysis and the ability to think outside of the box to solve complex problems are critical to success.This person must also enjoy being a creative contributor, strong project manager, and have the ability to engage productively and successfully with key stakeholders across the organization. You must be comfortable working both at the strategic level and diving deep into implementation as needed. You will show hustle, take ownership, and help foster a high-energy, high-performance culture.Ideal CandidateYou have deep local experience of building consumer facing brands in Turkey.You have strong customer focus and can identify consumer insights and analyze data deeply.You have success developing strongly differentiated positioning and segmentation strategies for consumer products/categories that have met or exceeded business objectives.You have developed large scale integrated marketing campaigns for highly visible consumer products/brands, worked in regional roles, and managed deployment across local teams.You have qualified and developed best in class creative for regional markets within a global brand framework


Salario Nominal: A convenir

Fuente: Jobtome_Ppc

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