.The CompanyPayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person.Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness.Job Description SummaryWe are looking for an experienced and knowledgeable SEO (Search Engine Optimization) Analyst to join our team. Reporting to the Director, SEO, as SEO Analyst you will be responsible for planning, optimizing, implementing, and managing reporting part of our SEO strategy.SEO Analyst Duties and ResponsibilitiesPlan, develop and implement key areas of our SEO strategyConduct keyword research and work towards organic search optimization and ROI maximizationRegularly perform thorough keyword researchMonitor, prepare and present SEO KPIs in weekly and monthly reportingMonitor redirects, click rate, site health metrics and other KPIsIdentify problems and deficiencies and implement solutions in a timely mannerSuggest improvements in process and productivity optimizationCollaborate with engineers, writers and product managers across the enterpriseStay up to date with the latest SEO and digital marketing trends and best practicesImplement SEO optimizations by publishing using internal CMSSEO Analyst Requirements and Qualifications5 years previous experience as SEO strategist, Manager or similar rolePrevious experience in planning and implementing a successful SEO strategyExperience using SEO tools such as Conductor and SEMrushProven success in SEOPrevious experience web analyticsFamiliarity with HTML, CSS, JavaScriptFamiliarity with CMS like WordPress, Adobe experience manager, etc.In-depth knowledge of research principles and methods and experience in analyzing dataSense of ownership and pride in your performance and its impact on company's successCritical thinker and problem-solving skillsTeam playerGood time-management skillsGreat interpersonal and communication skillsWork EnvironmentFor the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace.Our BenefitsAt PayPal, we're committed to building an equitable and inclusive global economy. We offer benefits to help you thrive in every stage of life, including a flexible work environment, employee shares options, health and life insurance and more