Specialist - Marketing

Detalles de la oferta

.This person is responsible for designing, creating, and delivering marketing programs and strategies to support the growth and expansion of company products and services, and to attract customers to company website, online presence and promote products or services. Creates, conveys brand messages and improves brand awareness. Analyzes statistics and identifies areas to optimize marketing performance. Develops marketing content and explores sales channels. May coordinate involvement in conferences, exhibitions and marketing seminars.Typically requires a bachelor's degree or its equivalent. Typically requires 1 to 3 years of related experience.- Coordinate with key contacts for implementation and communication of sales promotions and marketing programs and projects from concept development to finished product, including development of marketing collateral such as direct mailers, brochures, flyers, catalog pages, etc.- Assist with custom eCommerce implementations, including workflow/order approval set up and maintenance, custom catalog set up and maintenance, custom portal set up and maintenance, personal list set up and maintenance, and eCommerce training material development.- Assist with development and manage tracking of eCommerce lead-generation activities such as link building, directory listings, blog, social media, and online press release generation, as requested- Maintain catalog inventory tracking and mailing/fulfillment trends/cost tracking.- Assist with research and analysis activities such as web metrics/trend analysis and tracking, competitive web site/eCommerce monitoring, customer research, and competitor research.- Manages department FastTrack intranet site.- Support the specific sales and marketing needs of One WESCO at a national, regional, and local level.**Experience**:- 1 to 3 years required, 5 years preferred of product or field marketing experience, preferably in Fortune 500 company.- 3 years of experience preferred in strategic business planning.**Education**:- Associate's degree required. Bachelor's degree in marketing or related field preferred.**Skills**:Marketing strategy and implementation, including a working knowledge of multi-channel marketing.Strong mathematical and computer skills, including proficiency with Microsoft Office Suite (Word, Excel, Powerpoint) and at least basic- to intermediate-level HTML skills.Strong written and verbal communication skills, combined with an ability to communicate clearly and succinctly.Strong research and analytical skills, including the ability to spot questionable information or unusual data trends, combined with a disciplined problem-solving process that applies conceptual thinking to identify root cause(s) and provide appropriate solution(s).Highly organized and detail oriented, with a customer-centric focus and commitment to quality


Salario Nominal: A convenir

Fuente: Jobtome_Ppc

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