Sr. Global Content Demand Marketing Manager Marketing Manager

Detalles de la oferta

.Job DescriptionOverview:Zendesk is seeking a Sr. Global Content Demand Marketing Manager to drive global, always-on demand campaigns focused on nurturing open opportunities. This role will collaborate closely with regional marketing, product marketing, and sales teams to create full funnel demand content.The ideal candidate has experience developing content strategies, working with event speakers, and evolving messaging for the stages of the buyer journey. You should be a team player with strong influence management, cross-functional collaboration skills, and a willingness to learn new AI and marketing technologies. Join a team that values creativity, inclusivity, and community impact.Responsibilities:Campaign content strategy, messaging development, and management: Lead the development of global, full funnel demand content such as digital events, analyst reports, demos, customer stories, datasheets, etc. Partner with product marketing and utilize data-driven analysis to understand target audience segmentation, align campaign and product messaging, and develop an effective and compelling content strategy. Understand and articulate the buyer's journey for our solutions in the context of campaigns.Cross-team collaboration: Work closely with teams across the marketing organization including product marketing, brand & creative, localization, customer marketing, etc to deliver integrated demand campaigns.Global Partnership: Partner with regional marketing teams to execute the global campaign within the AMER, EMEA, LATAM, and APAC regions. Responsible for helping to define and build a repeatable marketing strategy and execution model which is packaged up into Marketing Kits that our regional and channel marketing teams can use to execute activities within each region


Salario Nominal: A convenir

Fuente: Jobtome_Ppc

Requisitos

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