Sr. Marketing Specialist

Detalles de la oferta

Tasks
- Creation of the communication plan, aligned with the company and sales goals, with the main topics and the measures.
- Elaboration of congresses for national and international advertising campaigns and related activities
- Monitoring of the positioning of the product brands with regard to brand architecture and the commitment to the best possible achievement of business goals
- Creation an implementation of Commercial Policy
- Definition of layouts and concepts for catalogs and brochures in cooperation with internal offices and including dispatching or delivering
- Support the web designs and presentation of catalog in the corporate web site
- Eleboration of digital concepts for communication in the different media channels (i.e.
Linkedin, facebook, etc)
- Elaboration of the regular newsletter and support in the creation of articles, as well as coordination of the final edition and arrangement of the translation into the required languages
- Development of new, customer-oriented topics, e.g.
in the service area, also in the context of value selling.
- Development of new, customer-oriented topics, e.g.
in the service area, also in the context of value selling.
- Scope for the Americas region, (North and Latin America)
- Actions developed in the distribution channels with the aim of attracting the attention of the consumer and then generating the desire to buy
- Strategically positioning merchandise at points of sale
- To stimulate the consumption of the products

**Qualifications**:
1.
Bachelor Degree in Marketing
2.
4-7 years of experience in the position or commercial
3.
Marketing concepts and marketing tools - Expert
4.
English Skills - Expert fluent
5.
Knowledge of the transportation industry, preferably in 6. the sale of auto parts - Basic
7.
Financial and commercial skills - Advanced
8.
Confident use of MS Office - Advanced
9.
Project Management - Advanced

About us
Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods.
Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation.
In 2021, Continental generated sales of €33.8 billion and currently employs more than 190,000 people in 58 countries and markets.
On October 8, 2021, the company celebrated its 150th anniversary.
The ContiTech group sector develops and manufactures, for example, cross-material, environmentally friendly and intelligent products and systems for the automotive industry, railway engineering, mining, agriculture and other key industries.
Guided by the vision of "smart and sustainable solutions beyond rubber," the group sector draws on its long-standing knowledge of the industry and materials to open up new business opportunities by combining various materials with electronic components and individual services.
Keyfacts
Job-ID
234943BR
Function
Marketing & Vertrieb
Nice to know

Continentals Spezialisten aus unterschiedlichen Disziplinen treiben den Trend des Automatisierten Fahrens mit aller Innovationskraft voran.
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