.All roles at JumpCloud are Remote unless otherwise specified in the Job Description.About JumpCloudJumpCloud delivers a unified open directory platform that makes it easy to securely manage identities, devices, and access across your organization. With JumpCloud, IT teams and MSPs enable users to work securely from anywhere and manage their Windows, Apple, Linux, and Android devices from a single platform. JumpCloud is IT Simplified.About the RoleYou will lead our strategy for video content that drives awareness and engagement as well as pipeline, supporting top of funnel as well as mid-funnel content. You will lead a team of in-house designers and help them ideate creative concepts while also ensuring high quality (and sometimes high quantity) outputs in a fast-paced environment. You will support production of our audio podcasts. You will help partner and stakeholder organizations with their design and video needs, create processes for production that meet quality standards, support work that may expand dramatically around launches or big events or campaigns, and synergize with your own and broader Marketing team needs and priorities. You will produce assets that will be syndicated on social and JumpCloud properties as well as via marketing nurture and SDR email sequences, be shown at events and tradeshows, and be available for download or subscription via third party and JumpCloud sites. You will own our video and podcast syndication strategies, as well as synergize with our SEO team for maximum impact on critical video sites such as YouTube.You will:Create and execute a robust video strategy from content ideation to production to syndication.Produce our flagship podcast program and support adjacent podcasts we produce throughout Marketing.Work with partner and stakeholder teams to support their video production needs, synergize their requests with Marketing and corporate-wide priorities, and manage syndication to support awareness and demand goals.Manage an in-house design team and create a process to leverage contract (or agency) designers for special requests and/or heavy workloads.Act as a brand steward for design, overseeing design and style guide updates and communicating those to the company.Track success metrics around video adoption from brand, audience, and demand impact perspectives.You have:Bachelor's degree or equivalent.7-10 years of multimedia production experience, preferably in a B2B tech context and in a fast-paced startup.Understanding of video publishing requirements and outlets/publishers.Ability to draft company-wide video guidelines and train other video producers against those guidelines.Understanding of effective content structures and storytelling frameworks.Ability to predict audience preferences with an editorial mindset.People, team, and/or agency management experience
