Support the development and execution of branding practices to facilitate the interaction of Cemex with all stakeholders.
**Main Responsibilities**:- Ensure that internal and external campaigns comply with branding guidelines.- Assist the Global Brands Advisor and the Insights and Brand Equity Advisor in overseeing and coordinating research to measure the perception of our global brands.- Monitor branding trends and prepare competitive benchmarks.- Provide general support and analysis to the branding team as needed.- Follow-up the execution of branding related activities with other internal areas.- Day-to-day coordination with agencies.
**Position Challenges**:- Coordination with BUs to balance the need for local, short-term marketing requirements with global long-term reputation protection.- Identify optimal brand portfolio to achieve Cemex's business goal.
**Qualifications**:- Bachelor's degree or equivalent in Communications, Marketing, Design, Business Administration, or related disciplines.- Creative problem-solving mindset- Detail-oriented- Writing and editing skills with the ability to develop clear, concise messages.
Highly proficient in oral and written English and Spanish.- Ability to effectively manage multiple projects on tight deadlines while delivering high-quality products and services.- Networking ability to develop strong relationships within the company.- An evident passion for branding, design, and how these disciplines impact the reputation of organizations.
**Internal/External Relations**:INTERNALPeers from the Corporate Communications and Intellectual Property teams and internal clients from Corporate Areas and Business Units.EXTERNALDesigners, brand consultants, and advertising agencies.
**CEMEX Diversity and Inclusion Statement**:At Cemex, we recognize the diversity of the world in which we live and in which we do business.
We respect diversity, we address the inclusion and non-discrimination of any talented person, regardless of gender, physical ability, age, sexual orientation, culture, ethnicity, religion, political affiliation, marital status, pregnancy / maternity / paternity and nationality.
We promote a culture of equity for the construction of a sustainable business and the well-being and development of Cemex employees.