.ABOUT MASTERCARD FOUNDATIONMastercard Foundation seeks a world where everyone has the opportunity to learn and prosper. Through its Young Africa Works strategy and Canadian EleV program, the Foundation works with partners to ensure that millions of young people, especially young women, access quality education, financial services, and dignified work.THE OPPORTUNITYReporting to the Head, Brand, the Lead, Brand and Content will oversee the implementation of the brand and content strategy and tell a compelling brand story with corresponding visuals and messaging. The role also develops a dissemination strategy to build awareness of the Foundation's work and impact across the Foundation and with relevant internal and external stakeholders.WAYS YOU CAN CONTRIBUTEDevelop and implement an enterprise-wide content strategy aligned with short-term and long-term organizational goals and brand positioning.Oversee brand identity with the Brand Agency, ensuring consistency across all touchpoints, including digital, print, and social media.Create and manage a content calendar that supports brand objectives, engaging target audiences.Oversee high-quality content production, including articles, blog posts, social media, whitepapers, and marketing collateral, while collaborating with internal teams and external partners.Ensure audience insights drive editorial and content decisions, keeping current with digital, social media, and content trends.Manage the production of signature Foundation publications, including updates to core corporate materials and writing the annual report and sustainability report.Identify and proactively manage storytelling opportunities, ensuring alignment with the Program Communications and Policy & Thought Leadership teams across the organization.Manage vendors like photographers, videographers, writers, editors, and graphic designers, ensuring the development and management of brand assets, style guides, and brand guidelines.Conduct market research to identify trends and opportunities for brand growth, analyzing content performance metrics to optimize engagement and ROI.Plan and execute integrated marketing campaigns to drive brand awareness and retention, working with creative and media teams for campaign development and deployment.Lead content development processes, workflows, and governance across all digital channels, collaborating with teams like Policy & Thought Leadership, Events and Stakeholder Engagement, and Executive Communications.Lead the measurement framework initiative across the Public Affairs and Communications (PAC) team.Ensure compliance with copyright and data protection laws.Lead and mentor a team of agencies and brand specialists, fostering collaboration and cross-functional teamwork.WHO YOU AREBachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field.Minimum of 10 years' experience in brand management, content strategy, or a related role with proven success