.Company: Qualcomm Intl Inc., Mexico Branch OfficeJob Area: Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > MarketingGeneral Summary:Qualcomm relentlessly innovates to deliver intelligent computing everywhere, helping the world tackle some of its most important challenges. Our leading-edge AI, high performance, low-power computing, and unrivaled connectivity deliver proven solutions that transform major industries. At Qualcomm, we are engineering human progress.Join our incredible team as a Marketing Manager and help us build world-class brands across both B2B and B2C audiences. In this pivotal role, you will be helping to build our brands and drive business success and value.This is a highly collaborative position and requires the ability to communicate openly, respectfully, and inclusively with individuals inside and across other teams. This candidate will need to focus and respond to inevitable changes in priorities to support the team and the brand.Brand Strategy Development:Support the evolution of Qualcomm brand identity, brand messaging, brand positioning to build a strong and powerful B2B brand.Conduct secondary research to gather insights about market trends and competitive positioning to inform brand strategies and brand campaigns.Product Branding and Naming:Collaborate with internal teams to develop names for new products and programs, ensuring alignment with Qualcomm's overall naming strategy.Brand Asset Development and Project Management:Oversee brand asset development process from creative briefing, stakeholder management, project management to getting brand and legal approvals.Partner with creative agencies and in-house creative teams to drive creative excellence and operational efficiencies.Brand Governance:Champion brand consistency ensuring that all marketing materials adhere to the brand guidelines.Work with different cross-functional teams to ensure brand governance across all touchpoints.Cross-Functional Collaboration:Provide brand guidance and strategic support to all internal teams fostering a strong brand advocacy culture within the organization.Stakeholder Management:Manage all brand projects and work with different stakeholders ensuring critical milestones are met in the most efficient manner.Brand Communication:Share regular brand updates with internal teams.Communicate brand updates to agencies and marketers through brand newsletters.This role is office-based in Mexico City and will require the ability to travel to the U.S. on a quarterly basis.Minimum Qualifications:Bachelor's degree and 3+ years of Communications, Marketing, Public Relations, or related work experience.OR Associate's degree or equivalent degree and 5+ years of Communications, Marketing, Public Relations, or related work experience.OR High school Diploma or equivalent and 7+ years of Communications, Marketing, Public Relations, or related work experience
