.Salesforce Administrator | Coherent Solutions Mexico | MexicoCompany BackgroundThe company is a dynamic player in the advertising landscape, serving as a unifying force across diverse advertising channels such as television, programmatic, and social media. Their comprehensive approach spans a wide array of formats and devices, providing marketers with a seamless and sophisticated platform for media planning. This is made possible through the integration of in-depth analytics and exclusive audience data, allowing marketers to harness the power of data-driven insights. Their technological prowess extends to the convergence of digital and advanced TV, encompassing linear TV, over-the-top streaming, connected TV, and premium digital video. Their expertise empowers advertisers to strategize and execute campaigns across a network of over 150 integrated partners, which includes major social media platforms like Facebook, Instagram, Pinterest, Snapchat, and Twitter. This proficiency has earned the company industry acclaim, as evidenced by the numerous awards they have garnered for their technological innovations. With a global presence across North America, Europe, the Middle East, Asia, and Australia, the company offers an exciting opportunity to be part of their Information Systems team within the Engineering Operations division.Project DescriptionYou will take on the responsibility of owning and managing the Salesforce roadmap. Your contributions will involve close collaboration with global commercial teams, facilitating the identification of business challenges and innovative solutions. Drawing upon your expertise, you will lead the design of requirements, evaluating existing implementations to identify opportunities for improvement. A key aspect of your role will be the development of tools and processes that can scale effectively, enabling the company to navigate its continued growth trajectory. Through this position, you will play a crucial role in driving the company's vision forward, leveraging technology to address business needs, optimize operations, and maintain a competitive edge in the ever-evolving advertising landscape.TechnologiesSalesforce