Senior Product Manager, Allergan Aesthetics

.Purpose StatementH/She will develop new product value propositions (positioning, price, and promotion), messaging, marketing materials, and business plan strategies, while performing heavy collaboration and taking leadership roles with multiple functions including Regulatory Affairs, Medical Affairs, Sales and Supply Chain among others.Major Responsibilities:- Guide the design and implementation of all marketing activities and include innovative marketing tactics, traditional and non-traditional partnerships, multi-channel opportunities and multi-stakeholder initiatives to meet strategic brand objectives.- Ensure all in-field materials, strategies and tactics are aligned to drive momentum of strategic brand objectives.- Develop, lead and coach direct reports (if applicable), forecast, monitor brand KPIs, manage budget and brand P&L (if applicable), track ROI measurements for all marketing activities to achieve or exceed brand plan objectives.- Lead the Brand Team around a brand vision and objectives that are shared by all members and ensures Brand Team Members contribute to the development of the Brand strategy through the Brand Planning process in line with regional strategy and ensures adequate involvement of multiple functions as relevant for the Brand objectives.- Take accountability and responsibility for Brand Team activities and processes (organize / chair / facilitate Brand Team meetings)- Develops comprehensive launch strategies that encompass marketing plans, forecasts and business plans with financial models to support new product launches and new product development opportunities.- Ensures product knowledge is effectively transferred to commercial regional groups and field organizations